Alterna Hard Hold Gel

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From your CHI and Alterna, to the Phyto products that keep you feeling your best - we've got you covered. You will consistently find that our prices are among the lowest in the industry. We offer free delivery on orders over $35. If you don't like something, send it back. If you have a suggestion, let us know. We're here when you need us - 24 hours a day, 7 days a week, 365 days a year.

Alterna Power Hold Maximum Strength Gel see description

$20.00

on orders $35+

- Keep Your Style In Place�All Day Long - - Calling all men: Are you in search of the perfect styling gel? Look no further than Bamboo Men Power Hold Max Strength Gel. This strengthening, firm-hold formula provides maximum hold as it instantly molds and styles all hair types�leaving it looking natural, healthy and shiny. Made just for men, Bamboo Men Power Hold Max Strength Gel also features organic bamboo and hemp seed oil, which will nourish the scalp and strengthen the hair so you have your best head yet. - - - Strengthening, firm-hold formula - - Provides maximum hold - - Molds and styles all hair types - - Leaves hair looking natural, healthy and shiny - - - Especially Suited For: - All hair types - - - Essential Elements: - This strengthening, firm-hold formula provides maximum hold as it instantly molds and styles all hair types�leaving it looking natural, healthy and shiny. It also features organic bamboo and hemp seed oil, which will nourish the scalp and strengthen. Size: 4.2 oz. - - - For Best Effect: - Use a nickel to quarter size, based on hair length. Apply throughout hair and style as desired.

Alterna Extra Hold Hairspray see description

$28.00

on orders $35+

- Super Hold - - If your beauty products are anything like you, they should be absolutely resilient. Turn then to Alterna Caviar Anti-Aging Extra Hold Hair Spray, a super foolproof styling tool that will keep its hold no mater what mother nature throws your way. - - - Protects hair - - Anti-aging - - Alterna Caviar Anti-Aging Extra Hold Hairspray Anti-aging, lightweight finishing spray holds your style all day no matter what the weather conditions. Protects hair from the signs of aging and environmental stresses. Protects natural and color treated hair from fading. This quick-drying aerosol hairspray gives ultra-firm control with performance flexibility and provides all-day humidity resistance without stiffness or flaking. It's formulated with Color Hold and CoQ10 to defend from damage caused by environmental stresses and to protect against color fade, while targeting the signs of aging for healthier, more youthful-looking hair. - - - Especially suited for: - Mature Hair

Alterna Bamboo Style Form Ultra-Hold Sculpting Clay see description

$22.00

on orders $35+

- BAMBOO STYLE FORM ULTRA-HOLD SCULPTING CLAY combines strengthening pure Organic Bamboo Extract and nourishing, naturally fixative Blue Yucca Root in an ultra-hold compound with serious styling power. With Color Hold technology for color retention. - Because great hair should be sustainable. - - • Ultra-hold formula - • Enables you to achieve & maintain sculpted shape, definition & texture - • Leaves hair with a touchable matte finish - - Good for you Beauty: Made with Certified Organic ingredients that are grown responsibly and traded ethically. Their production & sale aids in supporting the development of local communities while remaining environmentally friendly. - - All products FREE OF: sulfates, sodium chloride, parabens, gluten, TEA, phthalates - - Directions: Emulsify in hands. Apply to hair and style as desired. - - For external use only. Avoid eye contact. -

Alterna After Sun Hair Quench Hydrating Gel Masque see description

$20.00

on orders $35+

- Sun Protection for Your Hair - - Alterna Summer Hair Rx After Sun Hair Quench Hydrating Gel Masque revives parched hair after a day out in the sun. This rinse-out treatment is enriched with essential minerals, vitamins and natural humectants to instantly restore moisture. Enriched with antioxidants, it also protects against environmental damage, while enhancing shine and vibrancy. The result is healthier looking hair that remains protected, hydrated and shiny all summer long. - - - Nourishes dried out hair - - Protects against environmental damage - - Enhances shine - - - Alterna defines luxury hair care with a reputation built on expertise, innovative ingredients and results-driven formulas. Each Alterna product delivers superior results, while remaining conscious of both the environment and your health. - - - Especially Suited for: - All hair types - - - Essential Elements: - Alterna Summer Hair Rx After Sun Hair Quench Hydrating Gel Masque is formulated with Enzymetherapy and Color Hold, a proprietary technology that provides protection from color fade caused by UVA/UVB and visible light rays, including artificial light sources, to extend the life of your hair color and protect from future damage. - - - Free of: - Sulfates, parabens, sodium chloride, gluten, phthalates and TEA. - - - For Best Effect: - After shampooing, squeeze excess water out of hair. Apply Alterna Summer Hair Rx After Sun Hair Quench Hydrating Gel Masque to lengths of hair. Leave on for 1-3 minutes. Rinse well. -

Alterna Bamboo Style Freestyle Flexible Control Gel see description

$20.00

on orders $35+

- BAMBOO STYLE FREESTYLE FLEXIBLE CONTROL GEL combines strengthening pure Organic Bamboo Extract and nourishing, naturally fixative Blue Yucca Root in a flexible hold, long-lasting-hold gel that provides pliable control in a flake-free formula. - With Color Hold technology for color retention. - Because great hair should be sustainable. • Flexible, long lasting hold - • Pliable control - • Flake-free formula - • Buildable formula never leaves hair stiff or crunchy - • Perfect for sculpting & thermal styling Good for you Beauty: Made with Certified Organic Ingredients that are grown responsibly and traded ethically. Their production & sale aids in supporting the development of local communities while remaining environmentally friendly. - - All products FREE OF: sulfates, sodium chloride, parabens, gluten, TEA, phthalates - - Directions: Apply liberally. Work evenly through clean, damp hair & style as desired. - - For external use only. Avoid eye contact. -

Alterna Thickening Gel Lotion with SPF 15 Scalp Shield see description

$18.00

on orders $35+

- - Volumize It - - - When one product does more than one thing, that's when you know you've hit the jackpot. Alterna Bamboo Men's Thickening Gel Lotion doesn't just leave guys with a full-bodied head of hair, but it also protects the scalp from sun damage. It's just what you need all year long. - - - - - SPF 15 - - Thickens hair - - Water-resistant - - - - - Infuses thinning hair with thick, full-bodied volume. Protects exposed scalp areas from sun damage. Quick drying, weightless and water-resistant. Allergy-tested & non-irritating. - - - - - Especially suited for: - All Skin Types - - - - - Essential elements: - This thickening formula contains water, tea tree leaf oil, soybean seed peroxidase, fragrance and more. -

Alterna Wax Style Stick see description

$20.00

on orders $35+

- - Alterna Bamboo Men Texturizing Wax Style Stick -- 2.7 oz. - - - Alterna Bamboo Men Texturizing Wax Style Stick combines strengthening pure organic bamboo extract with ultra-nourishing hemp seed oil in an easy-to-use wax stick that glides on, giving instant definition and pliable hold for easily reworkable hair with a natural finish. - - - Mess-free glide-on application - - Gives instant definition and pliable hold - - Leaves hair easily reworkable with a natural finish - - - - Especially Suited For: - Men - - - Essential Elements: - Alterna Bamboo Men Texturizing Wax Style Stick comes in a 2.7-oz. tube. - - - For Best Effect: - Apply Alterna Bamboo Men Texturizing Wax Style Stick directly to dry hair in a circular motion. Or, for longer hair, rub a small amount of wax between finger tips and apply on ends or along the entire hair strand. -

Alterna Weightless Whipped Mousse see description

$22.00

on orders $35+

- Beautifully Voluminous - - Build manageable fullness and lift from root to tip with Alterna Bamboo Volume Weightless Whipped Mousse. This all day hold formula creates noticeable, natural-looking volume, as organic bamboo and maca root nourish and invigorate. Color Hold technology supports color retention for hair that always looks its best. - - - Envelops hair to build manageable fullness, thickness and lift - - Provides medium, all day hold - - Protects color - - Creates natural looking volume � never stiff or crunchy - - - Alterna defines luxury hair care with a reputation built on expertise, innovative ingredients and results-driven formulas. Each Alterna product delivers superior results, while remaining conscious of both the environment and your health. - - - Especially Suited for: - All hair types - - - Essential Elements: - Organic bamboo extract immediately boosts hair�s intrinsic strength, flexibility and sustainability for stronger, healthier, better-performing tresses. Organic maca root invigorates and energizes hair from the inside out to improve volume. - - - Free of: - Sulfates, parabens, sodium chloride, gluten, phthalates and TEA. - - - For Best Effect: - Dispense an egg-size dollop of Alterna Bamboo Volume Weightless Whipped Mousse into palm and distribute evenly throughout damp hair focusing on roots for maximum lift. Style as usual. -

Alterna Hair Spray see description

$35.00

on orders $35+

- So Editorial - - Sometimes we would all like to have hair look as good as they do on the magazines. With Alterna Ten Hair Spray, give your locks the hold they need to achieve that super stylish look you've always craved. - - - Gives hold - - Resists humidity - - This new hairspray provides the most versatile hold to any hair type. Work and re-work the hair all day for editorial-type control. This spray provides ultimate humidity resistance and high shine with a 100% brushable finish. - - - Especially suited for: - All Hair Types

Alterna Hair Spray see description

$9.50

on orders $35+

- So Editorial - - Sometimes we would all like to have hair look as good as they do on the magazines. With Alterna Ten Hair Spray, give your locks the hold they need to achieve that super stylish look you've always craved. - - - Gives hold - - Resists humidity - - This new hairspray provides the most versatile hold to any hair type. Work and re-work the hair all day for editorial-type control. This spray provides ultimate humidity resistance and high shine with a 100% brushable finish. - - - Especially suited for: - All Hair Types

Alterna Uplifting Root Blast see description

$25.00

on orders $35+

- Style with Volume and Strength - - - Alterna Bamboo Volume Uplifting Root Blast helps to infuse volume in your hair. It is a lightweight, strong hold formula that boosts fullness and lifts at the roots. The special formula of this spray is gentle on hair and also protects color with its Color Hold Technology. You can use it for everyday styling for a fuller and natural look. - - - Strong hold styling spray - - Helps to create natural looking volume - - Protects hair color - - - Alterna Bamboo Volume Uplifting Root Blast doesn�t give stiff or sticky results. It is easy to apply with the help of spray bottle and is handy styling product. - - - Just For You: - All types of hair - - - A Closer Look: - Alterna Bamboo Volume Uplifting Root Blast has pure organic bamboo extract that helps to strengthen hair, its phytonutrients stimulate hair and organic macca roots gives lasting volume. - - - Get Started: - Use fingers to lift dry hair and spray onto hair focusing on area closest to scalp. - -

Alterna Vibrant Color Conditioner see description

$22.00

on orders $35+

- Hold on to Your Hue - - Now that you�ve found the perfect color, do all you can to protect it. Alterna UV+ Color Vibrant Color Conditioner undoes the damage and dry-out from color processing and shields vulnerable tresses from UVA/UVB color-fade. Pure Organic Bamboo Extract strengthens hair while Kalahari Melon Extract locks in color and blocks out damage. Plus, rinse resistant Color Hold UV+ Technology offers the highest level of color protection. Alterna UV+ Color Vibrant Color Conditioner nourishes with heavy-duty moisture and vital nutrients for strong, healthy hair with rich, beautiful color. - - - Strengthening, moisture rich formula - Prevents color wash-out and fade-out - Bamboo Extract strengthens - Kalahari Melon Extract locks in color and blocks damage - Rinse resistant Color Hold UV+ Technology for the highest level of color protection - - - - - - Especially Suited For: - All hair types - - - - - Essential Elements: - Alterna UV+ Color Vibrant Color Conditioner unites Organic Extracts of Bamboo for strength and Kalahari Melon for protection from damage and color-fade. Rinse-resistant Color Hold UV+ Technology offers the highest level of color protection, in a nutrient-rich formula free of parabens and sodium chloride. - - - - - Free Of: - Parabens, sodium chloride, phthalates, gluten, synthetic color, mineral oil, petrolatum and PABA - - - - - For Best Effect: - Begin with Alterna Bamboo UV+ Color Protection Vibrant Color Shampoo. After cleansing hair, remove excess water and gently massage Alterna UV+ Color Vibrant Color Conditioner into lengths of hair. Rinse thoroughly. - - -

Alterna Vibrant Color Shampoo see description

$22.00

on orders $35+

- Complete Color Care - - Nourish your hair while maintaining its healthy, vivid color. Alterna UV+ Color Vibrant Color Shampoo combines strengthening organic bamboo extract with color- and damage-locking kalahari melon extract to keep hair in picture perfect shape. Rinse-resistant Color Hold UV+ Technology provides the highest level of color protection. - - - Cleanses, nourishes and moisturizes - - Prevents color wash-out and fade-out - - - Alterna defines luxury hair care with a reputation built on expertise, innovative ingredients and results-driven formulas. Each Alterna product delivers superior results, while remaining conscious of both the environment and your health. - - - Especially Suited for: - All hair types - - - Essential Elements: - Alterna UV+ Color Vibrant Color Shampoo contains rinse- resistant UV filters that protect against oxidative color damage. - - - Free of: - Sulfates, parabens, sodium chloride, gluten, phthalates and TEA. - - - For Best Effect: - Massage Alterna UV+ Color Vibrant Color Shampoo throughout wet hair and scalp. Rinse thoroughly. -

Alterna Pliable Control Paste see description

$22.00

on orders $35+

- Don't Eat Your Paste - - When products leave your hair hard to the touch and super heavy, you might not feel like yourself. But with Alterna Caviar Anti-Aging Pliable Control Paste, you can get the definition and style you want and still show off impossibly soft, shiny locks every woman deserves. - - - Protects color - - Anti-aging - - Alterna Caviar Anti-Aging Pliable Control Paste is a lightweight sponge-like paste that gives hair touchable texture and flexible definition. Mold and remold your style with this pliable control paste that creates volume and delivers a natural shine. It also addresses the needs of damaged hair to help minimize the visible signs of aging and improve the overall appearance of hair and its color. - - - Especially suited for: - Mature Hair

Alterna Plumping Strand Expand see description

$22.00

on orders $35+

- Thicker, Healthier Hair - - Experience hair that looks and feels immediately thicker with Alterna Bamboo Volume Plumping Strand Expand. This instantly plumping lotion combines strengthening pure organic bamboo extract and stimulating, phyto-nutrient-rich organic maca root to deliver impeccable results in a luxurious, lightweight lotion. Color Hold technology supports color retention, as this exquisite treatment increases the diameter of the hair shaft for thicker, more voluminous tresses. - - - Infuses hair with weightless moisture and vital nutrients - - Increases the diameter of the hair shaft - - Makes hair look and feel immediately thicker - - Protects color - - - Alterna defines luxury hair care with a reputation built on expertise, innovative ingredients and results-driven formulas. Each Alterna product delivers superior results, while remaining conscious of both the environment and your health. - - - Especially Suited for: - All hair types - - - Essential Elements: - Organic bamboo extract immediately boosts hair�s intrinsic strength, flexibility and sustainability for stronger, healthier, better-performing tresses. Organic maca root invigorates and energizes hair from the inside out to improve volume. - - - Free of: - Sulfates, parabens, sodium chloride, gluten, phthalates and TEA. - - - For Best Effect: - Apply Alterna Bamboo Volume Plumping Strand Expand evenly from root to tip through towel dried hair. Style as desired. -

Alterna Molding Creme see description

$30.00

on orders $35+

- Embrace the Mold - - Having beautiful hair is just the first step to having a great look. Let Alterna Caviar Anti-Aging Volume Molding Creme take you to the next level with perfectly shaped and volumized styles that grab everyone's attention. - - - Adds volume and texture - - Anti-aging - - - Alterna Caviar Anti-Aging Volume Molding Creme is ideal to shape, mold and add volume or texture to your hair. This versatile styling product provides a medium to strong pliable hold, leaving hair with a clean and natural finish. Antioxidant-rich rhodiola extract and Vitamin C form a powerful combination that shields fragile locks and scalp from thermal styling and environmental aggressors that cause damage and color fade leaving with you perfectly styled and radiant hair. - - - Especially suited for: - Mature Hair

Alterna Extreme Wax see description

$22.00

on orders $35+

- Wax On - - You girls with short hair will totally love Alterna Caviar Anti-Aging Extreme Wax. Take your cropped cuts to the next level of edgy definition with this high performance wax that's perfect for styles with sculpted attitude. - - - Sculpts short styles - - Anti-aging - - Alterna Caviar Anti-Aging Extreme Wax is a moldable, texturizing wax for maximum hold and definition. Create endless edgy styles with this incredible wax formula, a lightweight, but full-force, molding wax that allows you to shape and perfect your 'do with ease. Especially useful for short cuts, you can spike, curl, smooth and lift specific strands for an intentionally sculpted look that lasts. The satiny effect gives hair depth and shine that's flexible enough to move with you, but sturdy enough to stay fresh and defined. - - - Especially suited for: - Mature Hair

Deborah Lippmann Hard Rock Hydrating Nail Hardener Base & Top Coat see description

$20.00

on orders $35+

- For Nails That Are Solid as a Rock - - - Deborah Lippmann, manicurist to the stars, started out as a songstress and, as a result, many of her nail products are named after major pop icons, and other pop culture songs and figures. Before adding a pop of color, try her Hard Rock Hydrating nail hardener and base coat. If applied daily, it will help weak nails grow naturally, because of the inclusion of Aucoumea Klaineana extract � a natural resin from west African trees � in the formula. Aucoumea also helps to strengthen nails, and prevents ridges for smoother, healthier nail growth. This nail hardener also contains protein-building biotin (a cell regenerator) for strengthening, and hydrolyzed soy protein for hydration, to keep your nails strong yet pliable. Make wimpy, thin nails both stronger and longer. - - - - 0.5 fl. oz. - - Aucoumea Klaineana extract helps weak nails grow, and also strengthens nails and prevents ridges - - Protein-building biotin strengthens nails - - Hydrolyzed soy protein hydrates nails - - - - Especially Suited For: - All skin types - - Essential Elements: - This nail hardener and base coat contains Aucoumea Klaineana extract for strengthening nails, preventing ridges, and helping weak nails grow. The protein-building biotin also strengthens nails, and hydrolyzed soy protein hydrates them. - - Free of: - Toluene, formaldehyde, DBP, animal testing - - For Best Effect: - Apply a light, single coat, and add one coat on top of another daily for a week. Then remove and begin again. If you have just removed artificial nails of any kind, you may also use Hard Rock daily. Start with it as a base coat, add two coats of color, and finish with Hard Rock as a top coat, while re-growing nails. Then, after about three months, just use it once or twice each week to keep nails strong and beautiful.

Jane Iredale PureBrow Gel see description

$16.50

on orders $35+

- The Natural Way - - Jane Iredale PureBrow Gel is ideal for tinting brow hairs the natural way. Formulated with a proprietary blend of high-tech sea minerals that condition and protect brow hairs, this gel will make your brows smoother, healthier and more manageable. This multi-tasker will also hide gray and does double-duty as a light mascara. - - - Eyebrow tinting gel - - Conditions and protects brow hairs - - Makes brows smoother and more manageable - - - - Especially Suited For: - All skin types - - - For Best Effect: - Brush onto brows in an upward motion. Will help to hold brows in place. -

Alterna Glitterati Sparkling Champagne Spray see description

$20.00

on orders $35+

- Champagne Wishes and Caviar Dreams - - - Having super shiny, perfectly coiffed hair shouldn't be an unattainable dream. With this sparkling formula from Alterna, you can finish off your styling regimen with the glossy coat you've always wanted. - - - - Gives flexible hold - - Adds shine - - Contains fragrance - - - - If you're after luminous locks, let Alterna Caviar Glitterati Sparkling Spray make you party-perfect with fuss-free application. - - - - Especially suited for: - All Skin Types - - - - Essential elements: - This shining finishing product has water, aloe vera leaf extract, glycerine and more.

Alterna Hard Hold Gel

Alterna Power Hold Maximum Strength Gel see description

Alterna Extra Hold Hairspray see description

Alterna Bamboo Style Form Ultra-Hold Sculpting Clay see description

Alterna After Sun Hair Quench Hydrating Gel Masque see description

Alterna Bamboo Style Freestyle Flexible Control Gel see description

Alterna Thickening Gel Lotion with SPF 15 Scalp Shield see description

Alterna Wax Style Stick see description

Alterna Weightless Whipped Mousse see description

Alterna Hair Spray see description

Alterna Hair Spray see description

Alterna Uplifting Root Blast see description

Alterna Vibrant Color Conditioner see description

Alterna Vibrant Color Shampoo see description

Alterna Pliable Control Paste see description

Alterna Plumping Strand Expand see description

Alterna Molding Creme see description

Alterna Extreme Wax see description

Deborah Lippmann Hard Rock Hydrating Nail Hardener Base & Top Coat see description

Jane Iredale PureBrow Gel see description

Alterna Glitterati Sparkling Champagne Spray see description

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