THE CONCEPT
You told us you wanted volume and we gave it to you—instantly. Our top-selling Pronto Dry Shampoo Invisible is the quickest way to infuse the hair with immediate volume. It lifts the roots while it refreshes the hair with our signature lemon-verbena scent. But we didn’t stop there. Pronto Wet Instant Volume Shampoo and Conditioner provides even bigger body-boosting benefits. Using clinically proven AquaFlex technology, it creates maximum volume before you step out of the shower for extraordinary, all day bounce and body.
INCLUDES
Pronto INVISIBLE DRY SHAMPOO SPRAY full size
Pronto Wet INSTANT VOLUMIZING SHAMPOO & CONDITIONER travel size


THE OPPORTUNITY
Currently no one else in specialty or department stores has a product regimen built around a Dry Shampoo. The set will help to link sell these items to leverage the existing SPRAY customer base.
We are also offering an amazing value appropriate for the current economic climate.

SUGGEST RETAIL PRICE
Pronto Invisible VOLUMIZING DRY SHAMPOO SPRAY full size $23
Pronto Wet INSTANT VOLUMIZING SHAMPOO 1.7oz $11
Pronto Wet INSTANT VOLUMIZING CONDITIONER 1.7oz $11
Total Value $ 45

RETAIL PRICE $25