Prepare skin for the smoothest makeup application with Effortless Breathable Tinted Primer. This truly unique formula (and celebrity favorite!) molecularly links with foundation when layered together to seamlessly provide all day wear. Rich in texture, but never heavy or greasy, this oxygen rich primer, based on nobel prize winning ingredient Rejuvenox, creates breathable oxygen "tunnels" so skin always feels its best. Peptides dramatically boost collagen levels while Sodium Hyaluronate keeps the complexion fresh and porcelain-smooth all day long in just the press of a pump. This true multi-purpose formula helps skin retain moisture without adding oil, diffuses imperfections, and creates a flawless finish for that enviable and coveted "soft focus effect".